The CRE Launcher Activation System
See It in Action
This is a real broker account. Real warm contacts. Real replies arriving within 72 hours of campaign launch.
Five phases. Fully guided. You're never setting this up alone.

Before your first onboarding session, your only job is to gather a list of warm contacts — past clients, owners you've spoken with, referral partners, pipeline contacts, stalled deal conversations. Aim for 50–200 people who already know your name. Any format works — spreadsheet, CRM export, email contacts, or a manually built list. Don't clean it. Don't organize it. Just gather it.

Your first onboarding session is handled by our dedicated setup team. They connect your email, configure your phone number, install your pipeline, and get your platform ready to run campaigns. You show up to a 60-minute call. They do the technical work. You leave with a fully configured platform and a clear homework assignment — bring your contact list to the next call.

This is the moment everything becomes real. You bring your contact list. Our team imports it, tags your contacts, creates your smart list, and walks you through the four reactivation emails and one SMS that make up your first campaign. Then we launch it together — live, on the call. You don't click anything alone. You leave that session with outreach actively running to people who already know your name.

Within days of launch, replies start arriving from warm contacts. These land in your Universal Inbox — one place for every email, SMS, and channel response. You'll see a 5–15% reply rate on a warm list. If you launched to 200 contacts, that's 10–30 conversations starting. Your support team helps you navigate the first wave. Section 2 of your training library unlocks — covering exactly how to turn replies into pipeline opportunities.

Once your reactivation campaign is running, the system expands. Terrakotta helps you build targeted cold prospect lists — property owners, tenants, and investors in your specific market and asset class. You run additional campaigns. Each one adds to a growing pipeline that runs whether you're actively working it or not. The brokers who stay on the platform longest report that their outreach feels effortless by month three because the system is doing what used to take them 10 hours a week.

When your campaign generates replies, every response lands in your Universal Inbox — email, SMS, and every other channel in one view. No switching between platforms. No missed messages. You see who replied, what they said, and the full conversation history with a single click.
Email and SMS in one inbox
Full conversation history per contact
Reply directly without leaving the platform
AI-assisted response suggestions
Every contact who shows interest automatically gets a card in your pipeline. You see where every opportunity stands — reconnected, active conversation, meeting booked — at a glance. Add notes, set next action dates, and move contacts through stages in seconds. Five minutes a day is all it takes to keep it current.
CRE-specific pipeline stages
Drag-and-drop opportunity management
Notes and next action dates per contact
Automated stage movement on key actions


Your reactivation campaign runs on a schedule — four emails and one SMS over eleven days. It stops automatically the moment a contact replies, so no one gets an awkward follow-up after they've already responded. You can see who's in the campaign, where they are in the sequence, and who has replied, all from the Enrollment History tab.
Four emails + one SMS pre-written and ready
Auto-stops on reply — no awkward follow-ups
Advance window keeps sends in business hours
Full enrollment and reply tracking
Every week our team hosts a live group call. Bring your questions, watch other brokers work through the same challenges you're facing, and get direct help from the people who built the system. Sessions are recorded and posted to your training library.
Step-by-step video guides for every feature and workflow — organized by where you are in the activation process. Section 1 unlocks immediately. Section 2 unlocks after your campaign launches. Sections 3 through 5 take you from reactivation through cold outreach and full pipeline scaling.
Our support team responds during business hours at [email protected]. Not a bot. Not a ticket queue that takes a week. If you're stuck between sessions, email us and we respond.

Watch a 60-Second Message from Connor
Built by CRE Professionals, for CRE Professionals
We built CRE Launcher because we watched too many good brokers lose pipeline not because they lacked skill — but because they didn't have a system running between the deals. The feast-or-famine cycle that most brokers accept as inevitable is actually a systems problem. And systems problems have solutions.
CRE Launcher started with one question: what would a top-producing broker's prospecting infrastructure look like if it ran automatically? The answer is this platform — built specifically for commercial real estate, powered by Massimo Group methodology, and engineered to get you from purchase to your first pipeline conversation in 14 days.
Every decision we've made — from the two-call onboarding to the pre-written reactivation campaign to the Terrakotta integration — was made to remove the friction between you and your next listing conversation. You've spent years building relationships in your market. This system helps you activate them.

Complete both onboarding sessions. Launch your first reactivation campaign within 14 days. If you don't have at least one active conversation from that campaign within 30 days of launch — your next month is completely free and we work with you one-on-one until it works.
30-day activation guarantee. No long-term contracts on monthly plans.

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